Tips To Get Free Publicity
Marketing Publicity Ideas For Entrepreneurs
Dec 31, 2009 Bonny Albo
The more customers and potential clients that hear about a business, the better
it is for that business. Simple, but not so easily executed.
Free publicity is one tactic most small business owners can tackle themselves,
while still getting reasonable results.
Make sure to cover the basics before tackling anything on this list however (see: Before Getting Publicity),
and things will fall into place.
Make Frequent Contact With Journalists For Free Publicity
Every single time something happens with the business that is of interest to readers,
make sure that the media knows about it. Not only will this position the business in front of more customers,
but it will also position the person or product highlighted in the release in a favorable light for future sourcing.
Some situations that can warrant a press release include:
Read more at Suite101: Tips To Get Free Publicity: Marketing Publicity Ideas For Entrepreneurs http://entrepreneurs.suite101.com/article.cfm/tips_to_get_free_publicity#ixzz3HjYISn4l
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