Marketing on the Internet

How Marketing on

the Internet Supports

the Environment

Marketing on the internet allows many people the opportunity

to earn a significant income with minimal business costs.

At second glance it seems that online marketers are also

able to minimize environmental damage by using the

internet as their business platform. In fact upon closer

inspection doing business online is one of the best ways

to go green and while still making a positive contribution

to the economy.

Here are 5 indisputable reasons why online marketers are

able to spare the planet any additional environmental damage.

Paperless

When working on the internet all records are store on the

computer hard drive. This eliminates the need for paper

thereby allowing many trees to breath easier as a result.

This also reduces the amount of waste that goes into

our landfills.

Products Leave No Trail

A vast majority of the products offered on the internet are

digital in nature. Here again the need to use energy and

some type of natural resource by-products in the production

process is vastly reduced as is waste disposal.

No Commute

Since much of the business is conducted over the internet

there is little or no requirement of an actual 'physical'

presence on anybody's part. This helps to reduce the need

any commute to and from which in turn reduces and in some

cases eliminates fuel consumption. Along with a decrease

in consumption comes a reduction of pollutants being

released into the atmosphere thereby minimizing any

further environmental damage.

Advertising is Digital

Online marketers are called that for a reason. All advertising

is generated and transmitted over the internet. The need

for billboards, banners, flyers, or newspaper ads that

typically litter our highways and landscape and eventually

our landfills is eliminated. Online ads are digitally created

and litter only the hard drives of a computer!

Transactions are Online

Online transactions are once again conducted in a 'digital'

fashion where checkout is at a designated and secured

website. Documentation of any transaction can be stored

on a hard drive in which case there is no need for the

use of any paper products. It must be noted however

that printing out a receipt is an option that many choose

but it is an option and is not mandatory.

There are many benefits to marketing on the internet but

the most prominently spoken about ones have been

concerning making an income. The minimal business costs

associated with working online has dramatically lowered

the financial barriers for everybody. Another significant

benefit however of an internet based business formerly

overlooked concerns a much bigger picture than personal

achievements. The positive effect it has on the

environment can not be denied as the 5 reasons cited

above clearly explain. Whether you are an aspiring

entrepreneur or a large corporation the argument for

adopting an internet platform is a compelling one. In

fact this shift to doing business online could be one of

the best ways to go green.